What is Amp Connect?

Amp Connect is a smart communication tool that helps flooring retailers stay connected with customers through automated emails and text messages. This integration is designed for CCA participants. Your customers will received helpful emails and texts—like updates, tips, and reminders—based on where they are in their shopping journey. This will make the customer experience smoother and more personalized. These pre-designed email and SMS Journeys are triggered through salesperson CRM activity. 

What Are the Advantages of Using Amp Connect?

  • Amp Connect helps your sales team stay connected with potential customers by automatically sending the right messages at the right time.
  • These emails and texts are triggered by actions in your CRM—like when a new lead is created or moves to a new stage—so your team can focus more on closing sales and less on follow-ups.

What are Journeys?

  • Journeys are the series of emails or texts sent automatically based on where a customer is in the sales process.
  • Each journey has a trigger, a sequence of messages, and an exit point (like a sale or a returned sample).
  • Core Journeys are default communications. 
    • Welcome Journey (New opportunities)
    • Sample Out Journey (Triggered by sample checkouts)
    • New Quote Journey (Triggered by moving opportunities to the "Quote" stage.)
    • Thank You Journey (Triggered by moving opportunities to the "Won" stage.)
  • Brand Specific Journeys are made for Carpet One, Flooring America/Canada, Floor Trader, and International Design Guild. These are similar to the Core Journeys with some slight variations.
  • Managed through our Online Services Admin center you can control the configuration of each store, which Journeys are enabled, and whether to use automated sample reordering.

amp connect ros config.png

How Does the Automation Work?

  • Timely messages are sent to your prospects based on where they are in the sales process—no manual follow-up needed.
  • Each message is part of a pre-set journey and is triggered by activity in your CRM.
  • These optimized messages are sent without the need of direct salesperson oversight.
  • All communications are tracked, and you can view general performance stats for your store.
  • Automated sample reordering can also be setup and the process can be set to be triggered through the Sample Out Journey.

How Do I Sign Up for Amp Connect?

Can I Track Performance?

  • Through our Online Services admin center you can track emails sent, opened, clicked, opt outs, and email bounces.

Journey Statistics.png

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